THE TEAM

A Family at the Core.
A Tribe Around the World.

The Newtons have run a distributed, work-from-home business for 25+ years – long before the rest of the world tried it. Around that family core is a small, loyal, deeply experienced team and two growing developer networks, all amplified by AI. Lean by design. Deep by experience.

HOW WE'RE BUILT

Lean Where It Counts.
Deep Where It Matters.

Kyle likes to say he’s “a terrible employee and a worse employer.” What he’s built instead is a distributed model of self-motivated, highly talented people who’ve stayed loyal for years – including a senior developer he’s worked with for over 25+ years. Today the team runs 20+ full-time and 30+ part-time members across the US and around the world, with AI handling the routine so the humans can focus on architecture, judgment, and craft. The result: a boutique team that builds at enterprise scale.

25+ Years

Kyle’s senior developer has been with him for over two and a half decades.

50+ Strong

20+ full-time and 30+ part-time members across the US and worldwide.

AI-Amplified

Routine work automated so every human hour goes to higher-value craft.

FAMILY LEADERSHIP

Built Together,
From the Beginning.

Kyle Newton

Founder · Tribe Platform Architect

Building membership platforms since the year 2000. The only Expert Vetted Membership & Gamification developer on UpWork and the #1 ranked in the US. Kyle architects the platforms, the systems, and the ecosystem – and is now moving into the legacy phase of mentoring the next generation.

Tari Newton

Operations & Finance

Kyle’s wife and the backbone of the business since day one. Tari keeps operations and finance running so the rest of the team can build.

Blake Newton

Operations & Management

Grew up in the family studios — running cameras and editing bays as a kid, eventually on-camera talent. Now leads much of the operations and management of the family companies.

Brooke Newton

Marketing & Management

Raised in the business alongside Blake, on both sides of the camera. Now drives much of the marketing and management as the next generation steps into leadership.

Homeschooled through high school and into college credits, Blake and Brooke were taught to run their own businesses – and contract with the core company, TribeCo.

THE BROADER TEAM

The People in the Trenches With You.

Behind the family is a team of senior developers, designers, project leads, and specialists – many with us for years – who do the daily work of architecting and building your platform. As the directory grows, you’ll meet them here by name.

✦ Expandable — real bios added as the directory grows.

BEYOND OUR OWN TEAM

Two Networks
That Extend the Build.

Kyle is broadening the team through two developer networks, so your platform is never bottlenecked by a single shop. Both run on his model, systems, and proprietary WorkFlowPM management suite.

WP Platform

The WordPress Network.

Empowers freelancers and agencies to go beyond building websites to building full platforms – extending our WordPress build capacity and serving clients better.

VibeTribe.ai

The AI / Vibe Network.

Brings together Vibe coders and designers using our proven AI platform, agentic, and automation systems – the same ones deployed for enterprise clients.

THE OUTSIDE VERDICT

You Don't Have to Take Our Word for It.

Across 450+ builds, the team holds a 100% job satisfaction rating and the only Expert Vetted Membership & Gamification status on UpWork – top 1% of millions of freelancers. A small team that consistently performs like a much larger one.

This Is Who You'd Be Working With.
Let's Meet.

The best way to understand how we work is to talk. 30 minutes with Kyle to map your platform and see if we’re the right team for your tribe.

A Family at the Core.
A Tribe Around the World.

Lean Where It Counts.
Deep Where It Matters.

25+ Years

50+ Strong

AI-Amplified

Built Together,
From the Beginning.

Kyle Newton

Tari Newton

Blake Newton

Brooke Newton

The People in the Trenches With You.

[Name 1]

[Name 1]

[Name 1]

[Name 1]

[Name 1]

[Name 1]

Two Networks
That Extend the Build.

You Don't Have to Take Our Word for It.

This Is Who You'd Be Working With.
Let's Meet.

A Family at the Core. A Tribe Around the World.

Lean Where It Counts. Deep Where It Matters.

25+ Years

50+ Strong

AI-Amplified

Built Together, From the Beginning.

Kyle Newton

Tari Newton

Blake Newton

Brooke Newton

The People in the Trenches With You.

[Name 1]

[Name 1]

[Name 1]

[Name 1]

[Name 1]

[Name 1]

Two Networks That Extend the Build.

You Don't Have to Take Our Word for It.

This Is Who You'd Be Working With. Let's Meet.

A Family at the Core.
A Tribe Around the World.

Lean Where It Counts.
Deep Where It Matters.

Built Together,
From the Beginning.

Two Networks
That Extend the Build.

This Is Who You'd Be Working With.
Let's Meet.